Pricing

Amazon PPC management, one flat price. Never a cut of your ad spend.

BidPilot is PPC management software for Amazon sellers — a flat-rate alternative to Amazon PPC management services that charge a percentage of ad spend. Comparing Amazon PPC software on price? Two flat-rate plans, both starting with a 30-day free trial — no credit card. Switch to yearly billing any time and save 20%.

30-day free trial · No credit card · Cancel anytime

30-day free trial

Full access to your plan's features for 30 days. Your dashboard counts the days for you — no guessing.

No card required

Start the trial without entering payment details. If you don't see value, you walk away and owe nothing.

Cancel anytime

No contracts, no cancellation fees. Your campaigns keep their last settings — automation simply stops.

The BidPilot pricing promise

No % of ad spend. Ever.

PPC tools that take a cut of your ad spend get more expensive the more you grow. BidPilot never does — one flat monthly price, whether you spend $5,000 or $50,000 a month on ads.

Plans

Simple pricing that pays for itself

A flat monthly price — never a percentage of your ad spend.

Ideal for: sellers who want hands-off PPC

BidPilot Autopilot

$49/month

billed monthly

  • Target-ACoS bid automation — you set the target per campaign
  • Automation rules — named, plain-English rules with on/off toggles per campaign
  • Keyword harvesting & discovery from your search terms
  • Negative keyword automation & keyword pauses
  • Automation history log & dashboard activity feed
  • Free Audit workbench
  • 38 free PPC tools — no signup needed
Start free trial

Already on a trial? Upgrade now

Most popular Ideal for: agencies & high-spend sellers who want full control

BidPilot Professional

$149/month

billed monthly

  • Everything in Autopilot, plus:
  • AI Auto Audit — AI-powered audit, Pro-only
  • Multi-campaign strategies
  • Priority support
Start free trial

Already on a trial? Upgrade now

30-day free trial — exactly how it works

Your trial starts the day you sign up, and your dashboard counts down the days left — no surprises. At day 30 you'll see an upgrade prompt: dashboard access pauses until you upgrade, while your campaigns keep their last settings and nothing is changed or deleted. No credit card required to start, and you can cancel anytime.

Prices in USD. Prices set by the site administrator.

Your bill stays the same when your sales grow

Agencies typically charge a percentage of your ad spend — so the more you grow, the more you pay. BidPilot charges a flat monthly price. Same bill at $5K spend or $50K spend.

See how we compare

Plan finder

Which plan fits you?

Answer three quick questions — no email, no signup — and we'll point you to the right plan.

Question 1 of 3

Amazon PPC management

What's included in Amazon PPC management

Real Amazon PPC management is ongoing campaign management, not a one-time setup. The job covers the same ground whether a person or software does it:

BidPilot automates this whole checklist daily — and the automation history log plus your dashboard activity feed show you everything that changed, run by run. Prefer to run the routine yourself? Our guide to managing PPC on Amazon covers the DIY version.

Costs

How much does Amazon PPC management cost?

Industry reporting (2026 roundups) typically puts agency management at $300–$3,000+/mo flat fee, 8–15% of ad spend, $50–200/hr consulting, or $200–$1,000 one-time audits — verify current rates; these change. Those are reported market figures, not BidPilot's prices.

BidPilot takes the other route: PPC management software at a flat $49/month (Autopilot) or $149/month (Professional) — never a percentage of your ad spend. Your bill is identical whether you spend $5,000 or $50,000 a month on ads, so growth never raises your software cost.

Budgets

How much should you spend on Amazon PPC?

Work backwards from your margin. First, know your break-even ACoS — the ad-spend ratio at which a sale stops being profitable (the complete ACoS guide walks through the math). Your target ACoS should sit comfortably below that line.

Next, set a monthly test budget: enough to collect meaningful data on your main keywords, sized to what you can afford while you learn. Sellers in launch mode spend more aggressively to gather reviews and rank; sellers in profit mode tighten budgets around their target ACoS.

Then scale what works. Review search-term reports weekly, pause what doesn't convert, and move budget into the keywords and campaigns that convert profitably. Sanity-check your numbers first with the free PPC tools — before you spend a dollar.

FAQ

Pricing questions, answered honestly

Amazon PPC management is the ongoing work of running profitable Amazon ads: researching keywords, structuring campaigns, managing bids toward a target ACoS, adding negative keywords, and reviewing search-term reports.

You can do it yourself, hire an agency, or use PPC management software like BidPilot — which automates the daily work: bid adjustments, keyword harvesting and discovery, negative keyword adds, and keyword pauses, all toward the target ACoS you set per campaign.

Your 30-day trial starts the day you sign up, and your dashboard shows how many days you have left — no surprises. When the trial ends, dashboard access pauses until you upgrade to a paid plan.

Your campaigns are safe: they keep their last settings, nothing is changed or deleted, and BidPilot simply stops optimizing until you upgrade. The moment you subscribe, you pick up right where you left off.

Yes to canceling anytime, no to contracts. Monthly and yearly options are available — yearly saves 20%. Billing is manual: you pay through a hosted payment link and we activate your plan, so there are no automatic charges or renewals. There are no cancellation fees and no exit calls to sit through.

If you cancel, your campaigns keep their last settings — nothing breaks, the automation simply stops making changes.

No — nothing happens behind your back. You create named automation rules in plain English, set each numeric threshold yourself, and toggle every rule on or off per campaign.

After each Autopilot run you see summary counts of what changed, and the automation history log plus your dashboard activity feed keep a full record — so you always know exactly what was adjusted and why.

BidPilot Professional is built for agencies and high-spend sellers managing ads for clients: everything in Autopilot, plus the AI Auto Audit (Pro-only), multi-campaign strategies, and priority support.

If you have questions about agency setups, contact us and we'll talk it through.

No. You pay a flat monthly price — $49 for Autopilot or $149 for Professional. We never take a percentage of your ad spend, and your bill doesn't grow when your sales do.

The only other cost is what you pay Amazon for your advertising itself.

No to both. There is no long-term contract and no setup fee: sign up, connect your Amazon Ads account, and start your 30-day free trial.

Monthly and yearly options — yearly saves 20% — and you can cancel anytime with no cancellation fees. Billing is manual, so nothing ever renews automatically.

Never. This is the core of how BidPilot is priced: PPC tools that take a cut of your ad spend get more expensive the more you grow. BidPilot charges one flat monthly price — $49 for Autopilot or $149 for Professional — so your bill is identical whether you spend $5,000 or $50,000 a month on ads.

Yes. Move between Autopilot and Professional whenever you like — upgrade when you need the AI Auto Audit and multi-campaign strategies, or step back down if your needs change. There are no switch fees and no contracts.

You can also cancel anytime with no cancellation fees. Either way, your campaigns keep their last settings and nothing breaks.

An agency sells people's time — typically a monthly retainer or a percentage of your ad spend — and you wait on their schedule for every change. BidPilot is software that does the daily work itself: target-ACoS bid automation, automation rules you control with on/off toggles, keyword harvesting and negative keyword automation, and an automation history log showing every change.

You get ongoing PPC management at a flat $49 or $149 a month — no retainer, no percentage of spend, no waiting on someone else's calendar.

There is no one-size-fits-all number — it depends on your margins, your goals, and how competitive your category is. A sensible starting point is a daily budget you are comfortable spending while you learn, framed as a percentage of the revenue you want those ads to drive.

Start small, find the keywords and campaigns that convert profitably, then scale what works. Whatever you spend, the software bill stays flat — BidPilot never takes a cut of your ad budget. For realistic cost benchmarks by category, see how much Amazon PPC costs.

Think in terms of a monthly test budget rather than a magic figure: enough to gather meaningful data on your main keywords, which varies a lot by category and cost-per-click. Sellers in launch mode often spend more aggressively to gather reviews and rank; sellers in profit mode tighten budgets around a target ACoS.

Review your spend weekly, pause what does not convert, and double down on what does. Your software bill, at least, is predictable — $49 or $149 flat, no matter how much you spend on ads.

Try BidPilot free for 30 days

Connect your account, set your ACoS target, and watch your ads run themselves. No credit card, no contract, no risk.

Start free trial

30 days free · No credit card · Flat pricing, never a % of ad spend

Not ready? Try a free tool — no signup needed.